Friday, July 9, 2010

Keeping it Real #1:Why local internet content will likely never grow

Every time I read the newspapers and watch the news I hear people complaining of how the fibre optic was supposed to change things but nothing has happened.People thought like the fibre optic cables were like huge pipes of oil straight from the Gulf or wherever oil comes from that would feed our growing need for internet but one thing you fail to understand is that it is a 2 way channel for upload and download.Even if a fibre optic cable is connected to every single house nothing is going to change,the international content still comes from those few cables that are stretching across the ocean and the only way to reduce dependence on them is to grow the local content.Local content means more Kenyan websites and more local file sharing and utilization.Sites that garner majority of the local browsing include facebook,twitter,youtube,e-mail providers and majority of bandwidth is also taken up by torrents.Now the problem with Kenyans is that;
1.Websites are never updated,a website is made in 2008 and never sees the touch of a website designer again until the owner decides to rebrand the site or money for web hosting eventually runs out an the site is taken down but still on people's business cards you will see those www.mwangibiz.com or www.kimaniprosperous.biz which are just pictures and words pasted together by an ameteur web designer out to make easy money.Corporations are the worst because many never update their websites at all which defeats the purpose of a website anyway.
2.Very few Kenyan websites are original,some fellow fresh out of Methodist Univeristy or Zetech College will decide to make a website and all he really does is just take the concept of an international website,slap on some Kenyan flag colours and add in some kiswahili words and bingo you have a website that might even show up in the Daily Nation being praised for its innovation,RUBBISH!For example pesapal.When I first saw the site I was quite excited but one year later the site has not changed one bit and still lacks purpose,I mean why would I sign up to have an online currency manager only accepted by two shopping sites which were clearly made and owned by the same person.Pespal to me is a guaranteed failure and a perfect example of my 2nd point.Another one is the various online bidding sites which are too numerous to mention and are all clearly rip offs of ebay but with usually absolutely no sellers or bids put up by the site owner.
3.Majority of the local web hosts suck or are just international web hosts who are accepting payment by m-pesa which really doesn't help the local situation at all

Okay after all the ranting you need some solutions,here is the low down.If you want to set up anything money based,forget paypal,visa and even making your own I don't know pesapal bullshit!M-pesa won when it comes to virtual money handling,deal with it.Safaricom is going to be shagging you,your children and everything else that lives for money so just deal with and maybe buy some shares and make maybe make the shagging a 3some.Also we don't want another facebook,youtube,paypal or ebay clone.Mmesikia!!!no more surachat,onavideo,patapesa!!!you get my drift!!Also if you want to make a company website and don't feel like hiring a website designer to keep it maintained just install wordpress and make it yourself,12 yr olds own wordpress blogs so it shouldn't be too difficult.The take home message is safaricom suck,and their competition suck even more,kwanza zain!

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